British Tunnelling Society Young Members (BTSYM) group is aiming to raise public awareness of the world class infrastructure projects currently being delivered by tunnelling professionals across the UK through the third National Tunnelling Day.
There are just three weeks to go until the 2017 event on 7 December and BTSYM want the UK industry to use the event to promote the profession to children and students.
The event will be using the #TunnelDay UK hashtag on social media to promote how the industry contributes to tunnelling excellence through images, news or items of historical interest.
The event has grown significantly since it was launched in 2015 when the campaign reached 1.5M and this grew to 2.5M last year but in 2017 BTSYM is aiming to connect face to face with 1000 young people – #target1000 – and share the passion for the industry with them.
“We are counting on the support of our member organisations to reach out to their local schools, colleges, and universities to showcase the amazing tunnelling heritage the UK has and reveal the exciting projects that are being delivered across the country,” said BTSYM chair Emma Hale. “This could be by arranging site visits for your local scouts or girl guides, giving presentations to your old university or running an activity during a lesson with your local high school. Make sure you share your efforts with the BTSYM and include the number of young people you’ve reached out to using the hashtag #Target1000.”